Founder's Brewing Company Ad Campaign

Art Direction | Design | Hand Lettering

Project Notes: Ad Campaign concept designs for a Founders Brewing Company RFP based off of specific product line marketing objectives laid out in the proposal. Our team at Full Circle concepted the campaigns and handled all creative direction. I was responsible Art Direction, ad design, and hand drawn type.

Process shots from hand drawn and painted type for the ad campaign.
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Founders IPAs  - "Celebrate Your Craft" Ad Campaign 
Mosaic Promise Intro Campaign - "Malt & Hops Matrimony" 
All Day IPA - Year Round "Seasonal" Campaign
All Day IPA targeted Ad Campaign
Credits:
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Full Circle Marketing & Design
Creative Direction: Adam Mikrut
Photography: Carson Davis Brown
Art Direction & Design: Josh Kulchar
Design: Rex Rainey
Copywriting: Paul Tefft

*This campaign was for an RFP Pitch to Founders Brewing Co. and some images were initially created for separate client campaigns. 

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