Long Road Distillers

Logo Design & Brand Messaging

Project Notes: Logo design and brand messaging development for Long Road Distillers, a craft distillery who proudly sources ingredients, not spirits. "Respect the Craft, Honor the Journey, Take no Shortcuts"

Copy: Adam Barr
Ancillary logos:  Wayfarer's Guild logo (LRD version of a mug club) and the Droplet Monogram 
Photos: Tyler Card
Custom designed bar with CNC logo on an old fire door Jon and Kyle found at a retired factory here in Grand Rapids / Photo: Hannah Cooper
Photo: Hannah Cooper
Photo: Hannah Cooper
Early variations
Photos: Hannah Cooper

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